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Flash Point: Jane and the Art of the Flash Sale With Jane Co-CEO JD Stice (#014)

when you’re surrounded by people you trust and you work well with, it takes a lot of the fear and the risk out of making decisions.

Welcome to the the 97th Floor Mastermind Interview Series where each week we sit down with one of the makers, thought leaders, and visionaries behind the biggest and/or up-and-coming brands around. We talk about everything from business and marketplace insights to personal journeys and successes, to failures and legacy.

In this episode we’re talking to Jane Co-CEO JD Stice about how Jane became the master of the online flash sale. Through personal experiences and stories, JD shares insider insights into how to give customers what they’re looking for, one discount at a time.

There are few things customers like more than a good sale. In fact, a well-timed discount or an exclusive offer can incite consumer interest more effectively than just lowering prices. Of course, building a business that takes advantage of this phenomenon is easier said than done. How can you properly leverage short-duration offers to increase returns? Consider following Jane’s example, by building your business model around flash sales.

Show Notes

0:10 About JD and Jane
12:29 Hiring and firing based on core values
17:26 Identifying core values
19:00 Growing to new spaces
23:40 Transitioning between positions
25:57 Scaling
27:51 Watching sellers grow
29:29 Did JD see the CEO role coming?
31:00 How to evaluate the next role
32:36 Startup mindset
35:40 Failure
38:08 JD’s legacy

Links and Resources Mentioned

Learn more about Jane.com

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Shante Schroeder

Shante is the Director of Marketing & Communications at 97th Floor.

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